Many online digital promotions accompany the traditional back-to-school season and MyEyeDr. is one vision care operation that is hosting its own back-to-school Pop Quiz contest, designed to both educate, inform and connect with patients in new ways.

The contest is based around a pop quiz on Facebook that utilizes trivia questions to test MyEyeDr.'s customers' knowledge of their child’s habits for back-to-school and how vision is affecting them.

"By testing our MyEyeDr. fans, we aim to bring attention to the importance of comprehensive eye exams and healthy vision for a successful school year in honor of back-to-school," said the company. "The trivia presents a unique opportunity for MyEyeDr. to cultivate meaningful engagement with fans on an important eye health topic in an interactive method. At the culmination of the contest, one respondent will get a free pair of sunglasses from MyEyeDr. Fans can take the quiz and learn more on our Facebook page www.facebook.com/MyEyeDr."